INFORMATION ABOUT PROCESSING OF PERSONAL DATA

This website (“the Website”) is operated by United Motor Trade for the purpose of provision of services to users ("User" or "you") of the Website. This Information about processing of personal data through cookies and other web technologies (“Information” or “Statement”) explains how we process personal data about you through web technologies. This Statement includes in particular (i) what web technologies can the Website use (ii) what personal data we process about you, (iii) how and for what purposes we use and process that data, (iv) to whom and where we transmit this data and (v) how we protect this data and what rights you have in connection with processing of this data. We may update this Statement from time to time. All changes made to this Statement will be published on the Website and in the event of material changes you will be notified thereof.

We, as well as certain third parties that provide content, advertising, or other functionality on our Website, may use different technologies to obtain and process data when you visit the Website and these may include cookies and other technologies. Cookies Cookies are small files that are stored on your device and that help us collect data about your activities. In particular, cookies allow us to store your settings and preferences, remember your access data, provide targeted content and marketing communications, and help us understand, which part of our Website is the most popular and analyse the functioning of the Website. Cookies may come from us ("first party cookies") or from third parties whose services we use ("third party cookies"). Most of the browsers are set for automatic acceptance of cookies as standard. Although the Customer has the option to set the browser in such a way that the cookies are displayed before storage, or to categorically reject them. Details on the setting of cookies and related changes in the most common browsers are available here: Google Chrome: https://support.google.com/accounts/answer/61416?hl=en Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies Microsoft Edge: https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences Opera: http://www.opera.com/help/tutorials/security/privacy/ Safari: https://support.apple.com/kb/PH19214?locale=cs_CZ&viewlocale=en_US

The Website process following categories of personal data and data about you: Usage of the Website. We may process data on how you use the Website with your computer, phone, or other device that you access into the Website. For example, we can process:

• Device data: hardware model, unique device identifiers, MAC address, IP address, operating system version, and device settings;
  
• Log: Time and duration of the Website usage, search data, and any information stored in cookies that can uniquely identify your browser or account;
  
• Location data: Data about your location obtained with various positioning technologies, such as GPS, Wi-Fi access points, or other sensors that can provide nearby device data;
  
• Other data: Data about your usage of the Website that we may process if you visit or use third party sites or applications to cooperate with us, and data on how you participate with the content of the Website.
  

We may combine obtained personal data about you or your activities with other information we receive from publicly available sources in the cases permitted by the law.

Cookies are an extremely common technology for remembering certain information about how users interact with websites and use their devices. The vast majority of websites currently make use of cookies and they are commonly used for a wide range of reasons.

Necessary cookies

These cookies help us ensure basic functions, such as ensuring the functionality and security of the Website, access to secure parts of the Website, fast loading the Website content, user authentication or recording whether you have granted us consent according to this Statement, including storing user preferences on the domain during the session. Such cookies are necessary for the functioning of the Website, and therefore we do not need your consent in order to store and read them.

Analytics

Based on your consent, we use cookies that are used to create statistics, monitor and analyse user behaviour on the Website. The data helps us determine the popularity of individual feature pages and serves as a basis for improving the Website.

Functions and preferences

With your consent, we use cookies that enable the use of advanced web content and advanced features and are used to store your preferences across our Website. Thanks to these cookies, we can customize our Website according to your preferences, such as language and region settings.

Personalised offers

With your consent, we use cookies to show you personalized offers, content and advertisements based on your interests on this Website, on our other websites, on third-party websites and on social networks. With the help of these cookies, you can be informed about our products and services, events, competitions, newsletters, advertisements and catalogs. Thanks to the data you provide us with in this way, we can also provide you with tailored offers that will most closely match your interests.

Other third-party cookies

Some of our pages display content from external providers, e.g. YouTube, Vimeo. To view this third-party content, you first have to accept their specific terms and conditions. This includes their cookie policies, which we have no control over. But if you do not view this content, no third-party cookies are installed on your device.

With respect to cookies used to ensure the functionality of the Website, processing is terminated after the end of the session. In the case of cookies used to store preferences of users on the domain for the duration of the session or for a reasonably short period, processed based on a legitimate interest, these are processed for 6 months after the end of the last user’s session. In the case of processing on the basis of consent, personal data is processed for the term stated on the consent declaration or until the withdrawal of the consent.

With respect to cookies used to ensure the functionality of the Website, processing is terminated after the end of the session. In the case of cookies used to store preferences of users on the domain for the duration of the session or for a reasonably short period, processed based on a legitimate interest, these are processed for 6 months after the end of the last user’s session. In the case of processing on the basis of consent, personal data is processed for the term stated on the consent declaration or until the withdrawal of the consent.

We may, in justified cases, make the provided and obtained personal data available to other parties, which are in particular: Marketing Agencies, Group Companies, Providers of Analytical and Statistical services

Google Analytics
This Website uses Google Analytics provided by Google, Inc. ("Google"), which uses cookies to analyse how users use this Website. Specifically, the Website uses the following modules:

Google Analytics - Account status and performance monitor, audience summary, active users, user explorer, analytics audience, visitor quality, conversion probability, comparison reports, demographics and interests, user flow report, Adwords reports;

DoubleClick Digital Marketing - Integration of Doublecklick Campaign Manager, activation of remarketing and advertising reporting features in analytics, optimization of content marketing, optimization of search engine marketing, web speed;

AdSense - AdSense in analytics, content grouping, site search, events, behaviour flow report, goal creation and management, goal flow, attribution, acquisition reports, user behaviour.

Information generated by a cookie about the use of the Website (including your IP address) may be transmitted and stored on servers in the United States. Google will use this information for purposes of evaluation of the use of the Website and creation of reports about such use for its operator and provision of other services related to the activities on the Website and the use of the Internet in general. Google may also provide this information to third parties, if it is required by the law or if such third parties process this information for Google. You may disable the use cookies on the Website as described above or by changing appropriate settings in your browser, but if you do so for all types of cookies, you will not be able to make full use of all the features of this Website.

To opt out of being tracked by Google Analytics across all websites please visit: https://tools.google.com/dlpage/gaoptout

For detailed information about Google Analytics and personal data privacy, see: http://www.google.com/intl/en/privacy/privacy-policy.html.

Facebook
This Website uses analytical cookies, pixels and other technologies by Facebook, Inc. ("Facebook"), allowing collection or retrieval of information from the Website and other sites on the Internet, whereas this information may be used by Facebook to provide ad measurement and targeting services. By withdrawing the consent with cookies collection on the Website or by disabling the collection of cookies in a browser, you may end collecting and the use of the information by Facebook, but if you do so for all types of cookies, you will not be able to fully use all the features of this Website.

Other parties
Your personal data may, upon request, be provided to public authorities, in particular the courts, the Police of the Czech Republic and other law enforcement authorities, as necessary and within the limits of the law.

Directly from you.

As part of this processing, there will not be any automated decision-making.

Personal data may be archived in the public interest and used for scientific, historical or statistical research purposes.

We have no control over the content of the external websites, which are hyperlinked to on the Website. We are not responsible for processing of your personal data on external websites. These hyperlinks are provided as a service to users and are accessible at your own risk.

In order to ensure maximum protection against unauthorized access or unauthorized alteration, disclosure or destruction of data we collect and process, we have taken appropriate organizational and technical measures including physical, electronic and management procedures to protect and secure the information gathered through this site. Your sensitive data and / or personal data you have entered on our Website is encrypted and protected by an SSL certificate. Notwithstanding the above, we cannot guarantee that your personal data is safe if it is transferred by you or if you treat your personal data insecurely.

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